Cloaking is a traffic filtering technology that allows you to display different content depending on the type of traffic. The system analyzes each visit and routes users into the appropriate scenario, helping improve traffic quality and advertising campaign performance. Target users see the real content, while bots, scanners, competitors, and other unwanted visitors see an alternative version of the site.

What is cloaking used for?

Cloaking is used for: Protection from bots and moderators, Protection from scanners and competitors, Filtering unwanted traffic, Showing relevant content to the target audience, Complying with advertising platform requirements, Conversion optimization

How does the traffic filtering system work?

The system deeply analyzes visits based on hundreds of parameters: IP address, geo, device, browser, source, behavior, and many other signals. Based on this data, traffic is distributed across different scenarios, ensuring precise user segmentation.

What types of traffic can be filtered?

You can work with any types of traffic: advertising, affiliate, native, teaser networks, and many others. The platform supports a wide range of parameters for flexible filtering configuration.

Is the service suitable for Google, Facebook, and TikTok?

Yes, the platform is compatible with major advertising sources, including Facebook Ads, Google Ads, TikTok Ads, and others. You can customize filtering rules according to each platform’s specifics.

Can bots and unwanted traffic be detected?

Yes, the system uses behavior analysis and device fingerprinting to detect automated traffic, advanced bots, scanners, spy services, and other suspicious visits.

Do I need programming skills to use it?

No, the service is designed for ease of use: all settings are available through the interface. You can start traffic filtering without any technical knowledge.

Are there limits on traffic volume?

There are no limits on the number of visits. You can process any volume of traffic within your selected pricing plan.

How fast are requests processed?

The system operates with minimal latency, ensuring fast response times and stable processing of each visit without affecting user experience. The average response time is 120 ms

What integration methods do you support?

We support all popular integration methods such as PHP, JS, WordPress, and other CMS platforms. You can integrate our service into any platform or website builder, including Shopify, Wix, Tilda, Weblium, and others.

Is there built-in analytics?

Yes, you get access to traffic statistics, including detailed information about each click, sources, traffic quality, and conversions in real time.

Can I test the service before paying?

Yes, you can request a trial period by contacting our support team.

White Page for Arbitrage

White Pages for Affiliate Marketing.

A Complete Setup Guide for Facebook, Google, and TikTok

Your advertising campaign gets rejected. The creative is strong, the offer converts well, and the account has a healthy history — yet moderation still sends the ad back for another review.

In many situations, the issue lies where advertisers least expect it. The White Page — the page actually reviewed by moderators — fails to meet the platform’s requirements.

Fix the White Page, and the campaign may get approved. Ignore the requirements, and you risk not only ad rejections but also account restrictions.

In this guide, we'll cover what Facebook, Google, and TikTok moderators look for, the most common mistakes advertisers make, and how to build compliant White Pages for different platforms without constantly creating them from scratch.

What Is a White Page and How Does Moderation Work?

A White Page is a compliant landing page shown to advertising platform reviewers during the ad approval process.

It contains no prohibited content, unrealistic claims, or elements that violate platform policies.

The primary offer — where actual conversions take place — is located separately, while moderators initially review the White Page.

The process usually looks like this: a user sees an advertisement → clicks the link → lands on the White Page.

Moderators follow the same path and review the same page. If the White Page complies with platform policies, the campaign is more likely to pass moderation.

This makes the White Page a critical component of any advertising setup. A weak or poorly designed page doesn't just lead to ad rejection — it can reduce the platform’s trust in the advertiser.

Over time, repeated rejections may lower account trust, negatively affect delivery quality, and eventually lead to account limitations.

That’s why proper White Page optimization has become an essential part of a professional advertising infrastructure.

Facebook White Page Requirements in 2026

Facebook (Meta) operates one of the most advanced ad review systems in the industry. Pages are evaluated through a combination of automated algorithms and human moderators.

Technical Checklist

Page load speed below 3 seconds on mobile devices
Responsive mobile design with a proper viewport meta tag
HTTPS protocol enabled — HTTP pages often trigger additional scrutiny
Properly configured title and meta description tags
No broken links or redirect loops
Schema.org markup (Article, Organization, etc.)
Open Graph tags (og:title, og:description, og:image)

Content Requirements

At least 500 words of content on the main page
Content should be relevant to the advertised topic
A Privacy Policy page is mandatory
Contact information or a dedicated contact page
No medical promises such as “cures” or “guaranteed results”
Before-and-after images are prohibited
Consistent branding, logos, and visual identity

Most Common Facebook Rejection Reasons

Landing page content does not match the advertisement
Missing Privacy Policy
404 errors or slow page performance
Medical or financial claims
Thin content lacking proper structure

Google Ads White Page Requirements in 2026

Google's moderation system focuses heavily on content quality and user value.

Its algorithms assess not only whether a page exists but also whether it provides meaningful information to visitors.

Technical Checklist

PageSpeed score above 70 on mobile devices
Valid SSL certificate
No cloaking — Google must see the same page as users
Valid structured data implementation
Proper canonical tag configuration
Logical heading hierarchy (H1 → H2 → H3)
Images with descriptive alt attributes

Content Requirements

Minimum of 600–800 words
Multi-page structure recommended (home, blog, contacts, privacy policy)
Unique content only — no spun content or machine-translated text
Clear explanation of the website’s purpose in the opening section
No misleading or exaggerated promises
Privacy Policy and legal pages are required
Visible contact information

Most Common Google Rejection Reasons

Low-quality or duplicated content
Destination URL mismatch
Missing legal pages
Overly aggressive monetization tactics
Unverified claims in health or finance niches

TikTok Ads White Page Requirements in 2026

TikTok has become one of the strictest advertising platforms when it comes to moderation.

The platform combines automated review systems with manual checks, while maintaining stricter content standards than many other networks.

Technical Checklist

Fast mobile page loading
HTTPS is mandatory
No automatic redirects or intrusive pop-ups
Properly configured meta tags
Page language must match the campaign GEO
Cookie consent banner required for EU and UK traffic

Content Requirements

At least 500–700 words, preferably 800+
Content must closely align with the advertisement
Age-restricted industries require an age disclaimer
Privacy Policy is mandatory
No links to competing platforms
Medical claims are prohibited in nutra campaigns
Branding should remain consistent between ads and landing pages

Most Common TikTok Rejection Reasons

Mismatch between page language and campaign GEO
Missing age disclaimer
References to sexual content
Medical claims
Incomplete legal pages
Weak content without structure

6 White Page Mistakes That Lead to Account Restrictions

Using the same White Page across multiple GEOs. For example, serving an English page to German traffic often raises red flags.
Weak content. A 200-word page with little structure looks more like a placeholder than a legitimate White Page.
Missing Privacy Policy. This remains one of the most common rejection triggers across all advertising platforms.
Policy-violating claims such as “Lose 10 kg in 30 days,” “Guaranteed profits,” or “Clinically proven.”
Slow page loading. If a White Page takes more than five seconds to load, it may fail moderation before reaching a human reviewer.
Reusing previously rejected pages. Platforms often track URL history, resulting in stricter scrutiny for pages with prior violations.

FAQ

Do I need a separate White Page for every campaign?

Not necessarily. However, using dedicated localized White Pages for different GEOs and verticals is generally recommended.

Can one White Page be used for Facebook, Google, and TikTok simultaneously?

In some cases, yes — especially if the page meets TikTok’s stricter requirements.

That said, most professional teams prefer maintaining separate versions for each platform.

How many words should a White Page contain?

A safe minimum is around 500 words.

For Google Ads and iGaming campaigns, 700–800+ words is usually the better choice.

A multi-page structure with a blog can further strengthen overall quality signals.

Conclusion

A White Page is a core component of any affiliate marketing infrastructure.

Just like account quality or proxy reliability, the effectiveness of your White Page can determine whether a campaign gets approved or fails before launch.

Facebook, Google, and TikTok each use different moderation systems, meaning a page approved on one platform may not necessarily pass review on another.

The practical approach is straightforward: understand platform requirements, avoid common mistakes, and build genuinely useful, high-quality White Pages.